Marketing (B.Comm)

Course overview

Statistics
Qualification Bachelor's Degree
Study mode Full-time
Duration 4 years
Intakes January, September
Tuition (Local students) Data not available
Tuition (Foreign students) ₹ 4,220,157
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Admissions

Intakes

Fees

Tuition

Data not available
Local students
₹ 4,220,157
Foreign students

Estimated cost as reported by the Institution.

Application

Data not available
Local students
Data not available
Foreign students

Student Visa

Data not available
Foreign students

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Entry Requirements

  • Completed, appropriate secondary qualifications from other countries will be considered for High School admission, and study at recognized universities and colleges will be considered for Transfer admission.

English Language Requirements:

  • TOEFL (Test of English as a Foreign Language) score of 88 or higher in the internet-based test, with not less than 20 in each of the Reading, Listening, Writing or Speaking components. Score of at least 230 in the computer-based test or at least 570 in the paper-based test. 
  • IELTS (International English Language Testing System) score of at least 6.5 overall, with not less than 6.0 in any of the four modules.
  • LPI (Language Proficiency Index) score of at least 5.
  • A final grade of 2.00 (C) or better in the UNBC English Language Studies 50 Component 1 and 2.
  • A final grade of 70% or better in English 12 from the British Columbia secondary system.
  • A final grade of 75% (B) or better in a University Transferable English course.
  • A final grade of 4 or better in Advanced Placement (AP) English Language and Composition or AP English Literature and Composition.
  • A final grade of 5 or better in International Baccalaureate (IB) English A1 or A2 (higher or subsidiary level).
  • CELPIP Academic Test score of 4H or higher in each of the Reading, Listening, Writing, and Speaking components.
  • CAEL (Canadian Academic English Language) Assessment score of at least 70.
  • University of Cambridge ESOL grade B on the Certificate of Advanced English (CAE).
  • Comparable results in any other internationally-recognized English Language Assessment test considered as equivalent to TOEFL or IELTS.

Curriculum

The minimum requirement for a Bachelor of Commerce with a major in Marketing is 120 credit hours.

Lower-Division Requirement

100 Level

  • Introduction to Canadian Business
  • Microeconomics
  • Macroeconomics
  • Finite Mathematics for Business and Economics OR Linear Algebra
  • Calculus for Non-majors OR Calculus I

200 Level

  • Financial Accounting
  • Managerial Accounting
  • Financial Management I
  • Organizational Behaviour
  • Introduction to Marketing
  • Introduction to Management Science
  • Applied Business Computing
  • Statistics for the Social and Management Sciences OR Basic Statistics

Upper-Division Requirement

300 and 400 Level

  • Introduction to Business Law
  • Financial Management II
  • Human Resource Management
  • Business and Professional Ethics
  • Behavioural Marketing
  • Production and Operations Management
  • Management Information Systems
  • Strategic Management
  • Marketing Strategy
  • Marketing Research
  • Intermediate Microeconomic Theory
  • Intermediate Macroeconomic Theory

Two of:

  • Marketing Communications
  • Sales Management
  • Services Marketing
  • Marketing Channels
  • Retail Management
  • International Marketing
  • Advanced Topics in Marketing

Elective and Academic Breadth Requirement

Elective credit hours as necessary to ensure completion of a minimum of 120 credit hours, including any additional credits necessary to meet the Academic Breadth requirement of the University.

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