Marketing BSc (Hons)

Course overview

Statistics
Qualification Bachelor's Degree
Study mode Full-time
Duration 3 years
Intakes September
Tuition (Local students) ₹ 2,780,493
Tuition (Foreign students) ₹ 3,546,673
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Admissions

Intakes

Fees

Tuition

₹ 2,780,493
Local students
₹ 3,546,673
Foreign students

Estimated cost as reported by the Institution.

Application

Data not available
Local students
Data not available
Foreign students

Student Visa

Data not available
Foreign students

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Entry Requirements

  • A-levels: BBC.
  • BTEC: DMM.
  • International Baccalaureate: 28 points.
  • Access to HE Diploma: pass with 60 credits overall. At least 45 credits at level 3, with 24 credits at merit or above.
  • GCSE (minimum grade C): at least three subjects including English language and mathematics.
  • IELTS: 6.0 overall, 6.0 in writing and minimum 5.5 in the other elements. 

Curriculum

Year 1

  • Global Business Environment
  • Marketing Project
  • Marketing, Branding and Communications
  • Marketing Metrics
  • Consumer Psychology
  • The Professional Marketing Practitioner

Year 2

  • Marketing and Responsibility
  • Law for Marketing
  • Marketing Planning and Strategy
  • Marketing Research and Insight
  • Digital and Social Media Marketing

One from:

  • Design and Innovation
  • Creativity and Enterprise
  • Content, Creative and Copy
  • Environmental Sustainability

Year 3

  • Futurism for Marketers
  • Placement project or research elective

Four from:

  • PR
  • Retail Marketing
  • Entrepreneurship
  • Social Marketing
  • CRM, Services and B2B Marketing
  • Marketing Across Cultures
  • Event Marketing

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